Barilla pasta gay
How Global Food Giant Barilla Became an LGBTQ Ally
The first is a review of Grow Your Circle, an open source database that functions as a handy resource for hiring diverse professionals in the parts of branding and advertising that happen behind the cameras. Fast Business staff editor Jeff Beer says the tool was created by Forsman & Bodenfors New York after they tried to insert together an all-female movie crew for a proposal but had trouble filling every role. It launched in 2018.
Now agencies like 72andSunny and Droga5 as well as a host of independent performance companies use it to “search for and locate underrepresented talent–including those who identify as LGBTQ+, appear from diverse backgrounds, or live with a disability–across production disciplines including motion picture, digital, and experiential,” says Beer. “Its menus filter talent based on craft, location, or category specialty, and the database is also searchable based on whether it’s a female- or minority-owned business.”
See? Good idea. Especially if people actually use it.
For a great one, check out this story from Bloomberg’s Thomas Buckley on how Barilla dug itself out of a horrific mess of its own makin
Barilla Has Decided To Stop Hating Lgbtq+ Pasta Eaters
In sdelayed September, the chairman of the world's largest pasta manufacturer offended people on several continents when he told a radio interviewer he would never comprise a gay family in his advertising.
Though many expressed their outrage, Barilla chairman Guido Barilla's initial response to the outpouring of vitriol was a guarded non-apology clarifying that he only meant to say that "the woman plays a central role in a family."
But even when the most impassioned moral argument falls on deaf ears, a well-targeted boycott can do the trick. A day after gay rights groups in both the U.S. and Italy called for consumers to choose pasta brands with friendlier stances toward the queer community, Barilla issued a series of mea culpas promising a dialogue civil rights leaders, and now the company has entirely reversed course.
In comments published yesterday by Reuters, Barilla announced it would serve to make the company more diverse and said it would create an ad campaign that is more inclusive than the previous ads that de
Gay Rights Advocates Boycott Barilla After President of Pasta Maker's Remarks
Sept. 26, 2013 — -- The president of Barilla is apologizing for saying that he would never leverage a gay family in the pasta maker's ads.
Guido Barilla said in an Italian radio interview that his pasta is for the traditional family and said gay people could eat another pasta if they did not prefer his message.
"We consent his invitation to not eat his pasta," said Aurelio Mancuso, president of gay-rights group Equality Italia, in a statement in Italian.
Boycotting Twitter users common the hashtag #boicottabarilla, or "boycott Barilla."
But Barilla quickly walked back his comments.
"With reference to remarks made yesterday to an Italian radio program, I say sorry if my words have generated controversy or misunderstanding, or if they damage someone's sensitivity," Guido Barilla said in a statement. "In the interview I simply wished to underline the primary role the girl plays within the family."
Gay marriage is not legal in Italy.
He added, "For clarity, I would like to aim out that:- I have the utmost respect for anyone, without distinc
Barilla exec's comments on gays spark boycott
- Guido Barilla said he prefers ads featuring %27a classic family%27
- Italian company has 13 brands and sells food to 100 countries
- Episode recalls Chick-fil-A controversy
The president of Italy-based Barilla, the world's largest pasta producer, sparked a boycott of his famed firm Thursday after saying he would not show gay families in the firm's ads.
"I would never produce a spot with a lgbtq+ family," Guido Barilla said on the Italy radio program La Zanzara (The Mosquito), according to Italian news agency ANSA. "Not out of a lack of respect but because I act not see it like they do. (My idea of) family is a classic family where the woman has a fundamental role."
ANSA reported that when the show's hosts noted that gays and lesbians eat pasta, Barilla responded, "That's fine if they like our pasta and our communication, they can eat them. Otherwise, they can eat another pasta."
Barilla, who with his brothers Luca and Paolo represent the fourth generation running the family-owned firm founded in 1877, also said, "I respect everyone who does what they want to do without bothering others," ANSA reported. He said he supporte